Our Leaders & Specialists
Sergey Dubnovets
Associate, Russian Federation
About Sergey
Sergey is a Regional Director in Russia for the Strategic Pricing Group.
He has been involved with many SPG proposals, client work in/out of Russia in addition to acting as the prime liaise between SPG partners and clients and prospects most notably in Russia.
Sergey also holds the position of CEO & Co-founder of a customer feedback management service known as Restkarma. Sergey specializes in delivering actionable research insights that lead to revenue and profit growth for clients in Retail and HoReCa. Restkarma was recognized as one of the most interesting start-ups in HoReCa in Russia by Rusbase magazine.
Before founding Restkarma, Sergey was working for several years an Investment Promotion Agency in the Novosibirsk region where he had managed market entry projects for major Russian and foreign companies. He also managed market entry projects in Moscow for major foreign companies wishing to conduct business in Russia.
Sergey also shares his experience as a mentor in local universities/colleges.
Sergey has a degree from the Novosibirsk State Technical University in Engineering and Economics. He also holds a U.K. Investor Society Certificate.
Optimizing Pricing,
Connecting With People
SPG is a global pricing strategy and revenue optimization consultancy with over 26 years of proven success.
With 2,000+ projects completed in 50+ countries, we partner with leading organizations to design pricing strategies that drive measurable growth, profitability, and competitive advantage.
Our team of regional pricing leaders combines decades of experience, innovation, and data-driven insight to help our clients capture value where it matters most.